E-Commerce Marketing

2 Months Intermediate Shopify / Woo

Course Overview

Learn specifically how to market physical products online. This course covers Google Shopping Ads, Dynamic Retargeting, and Email Marketing automation for e-commerce stores.

“Designed for Shopify and WooCommerce store owners who want to scale their sales using data-driven marketing.”

You will master the art of setting up product feeds, optimizing merchant centers, running performance max campaigns, and creating automated email flows that convert visitors into loyal customers.

What You Will Learn:

Google Merchant Center
Google Shopping Ads
Dynamic Remarketing
Performance Max (PMax)
Email Automation (Klaviyo)
Conversion Optimization (CRO)

Curriculum

Module 1: Store Audit & Setup Week 1
Module 2: Google Shopping & PMax Week 2-4
Module 3: Dynamic Retargeting Week 5-6
Module 4: Email Automation Week 7-8